by Marty Baker 09-19-2014
On September 19, 2014 izzy+ made the following announcement:
We are excited to announce a new change in our go to market strategy and sales representation. As you know, many contract furniture companies leverage independent sales representatives to bring their product offering to market. This is a proven model that has added value to the industry for years. izzy+ enjoys many successful partnerships across the country with great independent rep organizations. We are happy to announce that we are applying this model in Chicago and the northern half of Illinois as well. This change will allow us to focus more on what we do best, developing innovative products, and enable your new sales contact to offer additional brands and products along with izzy+.
Effective October 1st, 2014, the izzy+ Chicago sales team will merge with Seibold Baker. Seibold Baker, founded in 1971, is recognized as a best in class independent rep firm. Jim Seibold and Marty Baker lead the team, and cover the states of Michigan, Ohio, Kentucky, and Indiana. They are expanding into Illinois, and the izzy+ brands are their first offering. Having represented izzy+ since 2006, Seibold Baker is a proven performer for us. Their experience, paired with future complementary brands will help build on the strong momentum that has been created in the market over the past several years.
izzy+ will continue to maintain our Merchandise Mart Showroom. Seibold Baker will be making announcements soon as they build their team and product offerings. Jim and Marty look forward to meeting and working with you.